Why You Should Create a Telegram Channel — Social Media Marketing Trend 2026

Here are 3 clear signals why Telegram will be a social media marketing trend in 2026 — and why you should create a telegram channel right now.

I’m Maria, and I run several Telegram channels that bring clients and generate income every day. If you haven’t started your own channel yet, this is your sign to do it.

The interest in creating a Telegram channel is exploding

I work in telegram marketing sphere and I see more and more businesses and small creators are creating Telegram channels.

The data proves it.

In 2025, Telegram ranked among the Top 10 most downloaded apps worldwide, surpassing 200 million new downloads across all app stores, according to global data.

Since 2022, more than 2 million new channels have been created annually according to tgstat data.

Google Trends shows rising interest in Telegram and Telegram channels - worldwide and what is especially interesting in such countries like UK.

For businesses and creators, now is the best time to create a Telegram channel and make it part of your social media marketing strategy — the platform is growing fast, yet it’s not overcrowded.

Telegram is becoming a Super-App

Telegram’s transforming from a messenger into a super app — like WeChat.

On Telegram, people can play games, watch videos, and even shop and pay — all inside one app.

I think Durov also has ambitions to turn Telegram into a video platform. About a year ago, he wrote: “Big day today — Telegram has taken its first step toward becoming a video platform,” and announced new features that make watching videos on Telegram more convenient.

Anyway Telegram channels are a key part of this ecosystem: they let companies and small creators build brands, communicate with their audience, and sell products and services.

People can’t imagine Telegram without channels — they give users valuable content and exclusive updates.

Telegram is turning into a hub for business

Telegram has everything your business needs — all inside one app.

Telegram launched Telegram Business — a toolkit that helps you automate messages, handle customer support, and manage communication directly inside the app.

You can also promote your business on Telegram using Telegram Ads and reach a specific, highly engaged audience.

And it doesn’t stop there — Telegram users have created Telegram bots that make business easier, from automation and analytics to sales, marketing, and even AI assistants.

So here’s the truth:

Telegram is no longer “just another app.”

It’s becoming the next big social marketing platform — where communication, automation, payments, and AI all work together.

If you build your presence now, you’ll stay ahead — while others are still thinking about trying Telegram.

For more information, visit my Telegram Hero website — it offers both free and paid tools for growing on Telegram.

If you’re a beginner, try my Telegram marketing course — it shows you how to create, promote, and monetize your channel, and make content that helps you grow.